When small businesses board the QR train the first stop is typically a link to their homepage or a vCard. Once they realize that it can go further, the challenge becomes deciding which URL to send their Q-Audience to.
There are so many choices of how best to use QR for your business. Where you want to send people may change from time to time – in fact it is very likely that it will change as you business grows.
I have some tightly targeted QR codes but I also have one that I call my QR Gateway. I actually have this code on a car magnet. Read the rest of this entry